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“Can you do social media?”

We get this question a lot. It's a simple one -- and easy enough to answer. Yes, we can post content on platforms like Twitter and Facebook. But, of course, so can anyone with a computer. The better question is: "can you make my message heard on...

Put the Social Back in Social Media

Want to maximize your social media presence? You should start by making sure that your social media is, in fact, social. Lots of people fall into the trap of anti-social media -- generating content on platforms like Facebook and Twitter without actually interacting with other...

#BringBackOurGirls

As nearly everyone knows, 276 Nigerian schoolgirls were kidnapped last month by Boko Haram. Following these horrific kidnappings, two Nigerians tweeted with the hashtag #BringBackOurDaughters. It wasn’t long before the hashtag changed to its current form: #BringBackOurGirls. Twitter users from around the world united and the...