blog Tag

It’s time to launch your media firm

Seattle coffee giant Starbucks recently announced plans to launch a media company. With veteran Washington Post reporter Rajiv Chandrasekaran at the helm, Starbucks hopes to create "social impact through creative storytelling." This is big. As social media guru Gary Vaynerchuk explained, "This will become another...

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Use it or lose it!

It is common knowledge that including a blog on your company website can keep your content fresh and help generate traffic. However, a stale, unused blog can have the opposite effect....

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