Sam Ryan Tag

PR Tips | How to Market a Children’s Book

September 10, 2013 Sam Ryan

I recently published a children’s book called “Luna Luna.” It’s available through Amazon and Barnes & Noble. You can also buy it through your Kindle or iPad. A lot of people have asked me how I’m going to promote this book, so I thought I’d share...

PR Tips | Avoid Beercan Prose

January 15, 2013 Sam Ryan

Avoid beercan prose, especially if you're writing content intended for publication in the news. Do you know what beercan prose is? Of course not. That's because the word "beercan" tells you nothing. It's an ambiguous description that doesn't convey any real meaning. So an easy way...