Woody Allen once said that 80 percent of success is showing up. Thomas Edison’s famous line “Genius is 1 percent inspiration, 99 percent perspiration” advises much the same. The common thread?...
Do you own the rights to the photos on your website? If you're unsure, go double-check. Image licensing is vitally important to avoid copyright infringement. Just because a photo appears on...
Real men don't cry. This age-old refrain may not apply to public leaders anymore. During a recent gun control speech, the leader of the free world wiped a tear from his...
A lede -- the opening hook of an oped -- can make or break a piece's chances for a top placement. Editors demand timely ledes -- but there's no set...
Thousands of fans are flocking to theaters to see the new Star Wars episode. The film is projected to break box office records -- potentially earning a whopping $3 billion globally. Clearly,...
"You never get a second chance to make a first impression." That's certainly true in PR, especially when pitching reporters via email. The goal of a pitch is to convince a...
I'm a Cleveland Browns fan. Given the poor play of the last decade and a half, it's a wonder why. Many fans' frustrations don't stem from on-field play alone; lately...
Apologies seem to be all the rage these days. Justin Bieber titled a song “Sorry.” Adele crooned about apologizing in her latest hit. And now customers are demanding that two...
Debate season is in full swing. And with at least one debate per month through February, there's going to be a lot more to watch. These debates will showcase some...