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Chicken Sandwich Wars: And the winner is…

DC PR Firm Conducts Scientific Study to Find Best Chicken Sandwich WASHINGTON (Nov. 13) – With the chicken sandwich wars raging, Keybridge Communications, a prominent D.C. public relations firm, conducted a taste test to determine the best chicken sandwich. Eighteen “tasters” participated in the study. All...

Write a Better Op-Ed (Hopefully)

Writing a good op-ed is no easy feat. Fortunately, there are a few steps you can take to improve your odds. 1. Do Your Homework -- Then Do Some More Do more research than you think you'll need. And always keep an eye out for new and...

What tailgating season teaches us about PR

Football season has returned! That means it's also peak tailgating season. Here are four PR lessons to think about next time you're cheering on your favorite team. 1. Be social Tailgates are best with your closest friends. Similarly, having good relationships with reporters is a crucial component...

Keybridge Web Partners With BCA

I'm thrilled to announce that we've partnered with Billiards Congress of America, the trade group for the billiard and game room industry. Our website division -- Keybridge Web -- now provides discount web services for BCA's members. Our director of web development, Mike McElhaney, was...

Unleash Your Inner Editor

A good editor can take good writing and make it great. But every writer can expertly edit themselves with these simple tips. 1. Read the first sentence of every paragraph. If your piece is well organized, the topic sentences should come together to form a brief...

KBC Annual Retreat: Wild & Wonderful

We're fresh off of our 2019 annual retreat in beautiful Canaan Valley, WV and feeling very fortunate! Rain threatened our all-outdoors trip in the days leading up to the retreat (can you say cabin fever?!) but it miraculously held off and we had amazing weather. And we're...