This week, we're shining our blog spotlight on Colin Valentine, who is a director at Keybridge. When he's not hunting and fishing, Colin oversees all things writing and editing for the company. Name and title: Colin Valentine, Director What advice would you give to someone who wants to...
Keybridge Communications is a shop of writers. Whether we’re editing op-eds or drafting pitches, KBC employees constantly need to channel their creativity and write compelling material. And we’ll let you in on a secret -- sometimes it’s really hard! As any wordsmith knows, writer’s block...
Keybridge Communications resumed in-person work in both our Washington, D.C. and Richmond offices this week. As more companies begin to safely return to their offices, they should consider the following: 1. Maintain some remote-work option. The Covid-19 pandemic showed many companies worldwide...
What exactly is responsive web design? Chances are, you’ve browsed the internet on more than just one type of device in your time online. Responsiveness refers to any given website’s ability (or lack thereof) to scale and rearrange visual elements so that information is easily accessible...
Reporters receive hundreds of pitches every single week, so it can feel near-impossible to capture their attention. One of the best ways to separate yourself from the pack is by crafting a personalized and thoughtful pitch. Here are a few best practices: 1. Review Recent...
Everyone writes op-eds differently. Some scribble down their thoughts all at once, and later massage them into something coherent. Others start with detailed outlines. Some prefer marathon writing sessions, while others pen their work in short increments. No matter your style, here are some universal...
My previous employer had a steadfast rule that all contracts must be signed in ink. Electronic signatures were simply unacceptable. That was 15 years ago, and, my, how things have changed. Today, at our company, all of our contracts are signed electronically. And the process...
The pandemic has forced our company to go entirely remote. So now all of our employees are scattered across the country, working out of make-shift home offices. One of the biggest challenges in this new remote environment has been preserving our company's culture -- and, more...
Social media now plays a critical role in shaping the way our world receives news. These platforms have overtaken print newspapers as a primary news source for a majority of Americans, according to a survey from Pew Research Center. And unlike with daily newspapers,...
Americans just experienced a drawn-out, contentious presidential election -- and for weeks it seemed like every news story was focused on politics. When so much coverage is devoted to a single issue, pitching the media can be a daunting task. But organizations still need to...