General

We’re a recommended developer for MemberFindMe

June 14, 2016 Mike McElhaney

From professional associations to non-profits, effective management of members is critical to the success of many organizations. Ideally, membership management software is integrated directly into the organization's website. So we are excited to announce that Keybridge is now a recommended developer for MemberFindMe, a robust management solution that...

Three principles of great web design

May 26, 2016 Carrie Radford

Every website is different. But almost all of the great ones share a few core design elements: 1) The navigation is streamlined and intuitive. All information is easy to find. Visitors don't tear their hair out trying to find a phone number or an archived document. 2)...

In the age of social media, the world is watching

May 17, 2016 Sandra Ramos

You're a restaurant owner who just royally messed up. You made a frequent customer wait an hour for a table, and the filet mignon he ordered turned out a little fishy. (Spoiler alert: It was fish.) Your instinct might be to rush that customer out...

2016 Bahamas trip

May 4, 2016 Sam Ryan

This past week, our entire company went to the Bahamas. It was an amazing bonding and team-building experience. None of it would have been possible without such a remarkably dedicated, accomplished and hardworking group of individuals -- or all of our wonderful clients whose loyalty...

Push it to the limit . . . with a strong thesis

April 22, 2016 Colin Valentine

Want to write a New York Times or Wall Street Journal-quality op-ed? First, watch Scarface. The 1983 Brian De Palma classic contains the secret to great op-ed writing within one of the best movie montages of all time. The "Push It to the Limit" mash-up doesn't just...

The secret to persuasion

April 13, 2016 Carolyn Clendenin

How do you persuade people to take action? Simple. Find out what motivates them. Imagine, for example, that you're trying to encourage a friend to get a pet dog. How should you make your case? Should you cite statistics showing that a dog can make...

The Power of Verbs

April 7, 2016 Katie Behrman

Live in Your World. Play in Ours Open Happiness Taste the Rainbow What do all of these catchy slogans have in common? Verbs. With verbs, one-liners jump off the page. They prompt the consumer to take action – to purchase the most engaging PlayStation game, throw back a can of...

Six steps for crafting the perfect pitch

March 24, 2016 Miriam Cho

Reporters are flooded with emails; many receive hundreds each day! So how can you make your pitch stand out? Here are six steps for crafting the perfect pitch: 1. Remember the subject line. The subject line is the most important part of the email; if it stinks,...

What’s so imprtant about proofreading?

March 9, 2016 Doug Stuart

Imagine getting a job offer from a company that misspelled your first name "Congrats Jhn! You got the job." Or getting a college acceptance letter from "the dean of admisions." You'd start to see the writer in an unfavorable light. Not many people enjoy proofreading....

So you got a great placement…now what?

February 18, 2016 Spencer Caton

So you got a great placement in a top newspaper. Your client's message is reaching tens -- maybe even hundreds -- of thousands of people across the country. Great! But, now what? If you're like most people, you'll probably take a moment or two to...