When used correctly, social media can be a powerful tool to reach target audiences. Here are some best practices to maximize followers, clicks, and likes. Turn Posts from Drab to Fab Use short, snappy headlines to grab the attention of your readers. Avoid typos or grammatical...
Congratulations to Robby, Breen and Leo! Peter Andrew, the newest member of the Schrum family, was born yesterday morning, weighing in at 8 lbs., 15 oz. Seems like only yesterday that Robby brought Breen to the office to introduce us to his "new girlfriend." Speaking of ancient history,...
Hayden Frye and Jacy Gomez share a small workspace at Keybridge Communications in Washington, D.C. "Our chairs are so close that if I stretch while yawning I can hit Jacy in the face if I'm not careful," ...
The key to getting your foot in the door with reporters is by approaching them with creative, newsworthy ideas that relate to their coverage. But to keep them coming back, here are some tips: 1. Be prompt. This is one of the best ways to build relationships with...
Our web development team gets two frequent questions from clients and prospects: -How to I keep my site secure? -How do I rank well on Google search results? Fortunately, you can make a single update to your site that will help with both security and Google search visibility. The...
KBC'ers were decked out in red, white and blue to celebrate Independence Day. It says a lot about the closeness of a team when they choose to spend their day off together!...
Our entire company went to Six Flags America yesterday. Check out our photos on the culture page. Anyway, one of the rides was called The Wild One, a wooden roller coaster originally built in 1917. It was terrifying, not because it was particularly steep or fast, but...
For our summer retreat, we went to Six Flags America. It was a blast. Enjoy the photos! ...
Pitching a story idea to a reporter is a delicate dance –it takes two to do the earned media tango. Most reporters get dozens, even hundreds of emails per day. How do you get your message to stand out? Here's a few stellar moves that...